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Ghost vs Buttondown

Side-by-side comparison of two indie startups from the Startup Spotlight directory.

Option A
Ghost

Ghost

Marketing

The professional publishing platform.

Ghost is a powerful open-source publishing platform for newsletters, blogs, and member sites — used by indie creators and large media brands.

Founder
John O'Nolan
Founded
2013
Team
11-50
Listing
Free (nofollow)
Listed
May 2026
View Ghost →
Option B
Buttondown

Buttondown

Marketing

The fastest way to start a newsletter.

Buttondown is a Markdown-first newsletter platform built by a solo founder — beloved by engineers and indie writers.

Founder
Justin Duke
Founded
2017
Team
1-10
Listing
Free (nofollow)
Listed
May 2026
View Buttondown →

See more alternatives

Ghost alternatives →Buttondown alternatives →